Cheetos, the most crunchy, light and flavored snack are everyone favorite. It’s manufactured by Frito-Lay, a subsidiary of PepsiCo. Multiple flavors including Flaming Hot, Cheesy and Ketchup and many more make it the perfect snack. The brand is famous because of its animated character Chester Cheetah – a character which encourages people to have Cheetos in acts of revenge or to solve problems.

Bulls Eye Communications has successfully carried out activation across al l the channels for Cheetos. School activation was one of them where we ensure that the brand personality was brought to life. The kids got to experience the brand and the fun filled character of Chester Cheetah. Other activation included rewarding people and interacting with them via our character of Chester Cheetah.